If the fishes scales are sticking out like a pine cone then it does sound like it it has dropsy, which coupled with the bleeding gills & seeping blood through the scales sounds like the fish has a very advanced aggressive internal bacterial infection. By this point its internal organs are probably already damaged and it may be more humane to euthanise the fish as recovering from an infection this advanced is unlikely (though possible).
If you do want to treat the fish though to see if you can save it, i would recommend using a combination of NTLABS KOI CARE ACRIFLAVIN and INTERPET AQUALIBRIUM TONIC SALT. The fish will have more chance of recovering if left in the pond with its buddies and you should treat the whole pond anyway regardless of whether the fish lives or dies, but be warned that the bacteria responsible for cases of dropsy like this becomes highly infectious if the infected fish dies in the pond.
I would also advise looking into your pond maintanence regime & more to find the route cause of the infection. Over-stocking ponds, inadequate filtration, improper or inadequate pond maintanence can all lead to water quality problems (which are one of the most common route causes of fish diseases) or create the conditions to harbour bad bacteria etc. You should test the ponds water for ammonia, nitrites & nitrates (ammonia & nitrites should be 0 at all times, nitrates between 1-40). If the pond has water quality problems it is very important to suss out the cause of them.